Over the last 6 months we've seen several large enterprises make commitments to incorporate social media into their governance, risk and compliance (GRC) practices. As a result, digital teams are coming to us with mandates and deadlines to inventory, review and remediate their enterprise's global web and social footprint. This appears to be a harbinger of a sea change in how the C-suite addresses the risks and rewards of social media – in other words, social media governance.
2 min read
The C-Suite Demands Social Media Governance
By Janet Church on May 22, 2015
6 min read
Enterprise Social Media Account Management
By Chip Roberson on August 20, 2014
Taming Your Enterprise Social Media Presence
Your boss has just asked you to inventory all the social media accounts used across the enterprise. On the surface, enterprise social media account management may sound simple to your boss but you know it's nothing but.... That's because social media points-of-presence (POPs) can be created by anyone at any time without any form of control or oversight by you or your team.
7 min read
Social Media Compliance for the Mortgage Industry
By Janet Church on August 11, 2014
When used properly, web and social media sites are powerful marketing tools which can bring customers to your door; however, they can also bring the regulators knocking. The FFIEC has finalized its guidance on the use of social media by financial institutions and the CFPB has started the door-knocking. Factor in the use of social media by mortgage loan originators (MLOs), which you are also required to monitor, and the compliance challenge is escalated. Now state regulators (for example WA, TX, CA and AZ) are getting more aggressive in overseeing the use of social media and are sending out "intent to audit" letters. Are you prepared to meet the challenge of an audit?
3 min read
NEW Study! Mortgage Industry Social Media Footprint - Being Social Sells!
By Janet Church on March 18, 2014
Every industry has adopted social media at different levels and each industry analysis shows a particular pattern of performance with social media. Regulated industries, such as the Mortgage Industry, have the additional burden of keeping their employees’ and agents’ points of presence (POPs) compliant as well as their own branded POPs. Today, we see every industry, regulated or not, jumping heavily into social media.