Brandle Blog

How to Avoid HIPAA Violations in Social Media

HIPAA - those are five letters that keep healthcare compliance and risk officers awake at night.

As we've explored before, a business of any size is going to be challenged to stay on top of its social footprint. When we've run social presence audits for hospital networks, we usually find a multitude of social media "points of presence" including those for the corporate brand, individual hospitals, specialty centers, departments, programs, campaigns, doctors, nurses and even the gift shop!

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Only the Paranoid Survive - Social Business Inflection Point

It predates the rise of "social business" but one of the most compelling and useful business books I've read is Andy Grove's "Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company". I read it when it came out in 1996 and its wisdom – particularly around "strategic inflection points" – has never left me:

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