Last week I began a series on Social Media Governance with the first post titled 3 Keys to Managing Your Social Footprint. In that post I stressed the distinction between social presence governance and social content governance. For a decade people have focused their governance concerns on what can and cannot be said within the content stream of social networks, placing guidelines in a corporate social media policy. This is social content governance.
8 min read
How to Conduct an Effective Social Media Audit! Social Media Governance: Part 2
Topics:
Brand Presence Management
TTB
W2O Group
Ekaterina Walters
brand-protection
Social Business
Resource
Social Media Audit
compliance
Social Media Governance
Social Media Risk Management
social media risk
social-inventory
PwC
Social Media Compliance
FDA
social presence audit
social media
Social Media Footprint
FINRA
FFIEC
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5 min read
3 Keys to Managing Your Social Footprint. Social Media Governance: Part 1
Every New Year you naturally begin setting goals and making plans to achieve new heights in your career and personal life. You know that the best way to reach (and exceed) goals is to make a plan, follow it, and adjust when necessary. This is true whether you want to get a handle on those holiday pounds or get a handle on your brand presence in social media.
Topics:
Brand Presence Management
AON
Chris Boudreaux
W2O Group
Chief Marketing Officer
Resource
Social Media Audit
Deloitte
brand audit
Social Media Governance
Social Media Risk Management
social media risk
social-presence
Chief Digital Officer
social-inventory
Social Media Compliance
Social Media Footprint
Social Media Strategist
Altimeter Group
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