Are you responsible for managing, publishing, listening, or analyzing the data from your corporate social media properties? If you spend part of your work day focused on any of these activities, then you are using at least one Social Media Management System!
The growth of Social Media in the corporate environment has created a large market for different tools that help you achieve different goals. Most people start with a publishing tool, but a new tool category is emerging called Web Presence Management which addresses the key needs of corporate web and social media governance.
Is it time your company adopts a Presence Manager?