Privacy Policy

Effective Date: July 14, 2012

Last Updated Date: March 11, 2013

This Privacy Policy is incorporated by reference into the Brandle, Inc. Terms of Use.  The term, “Brandle,” “we,” and “us” includes Brandle, Inc. and our affiliates and subsidiaries.  The Privacy Policy explains how Brandle, Inc. may:

  • collect,
  • use, and
  • disclose

information we obtain through the Brandle Service.

Personal Information” means information that alone or when in combination with other information may be used to readily identify, contact, or locate you, such as: name, address, email address, or phone number.  We do not consider Personal Information to include information that has been anonymized so that it does not allow a third party to easily identify a specific individual.

The Brandle Service Collects Your Information 

We collect Personal Information when:
  • you register to use the Brandle Service;
  • someone invites you to use the Brandle Service;
  • you log in with social networking credentials; and
  • you communicate with us.

We collect the information you submit while you use the Brandle Service, such as information about Brandles and POPs and activity that occurs on POPs. We also collect information, such as anonymous usage statistics, by using cookies, server logs, and other similar technology as you use the Brandle Service.


Registration.  To create an account, you may need to provide Personal Information, such as your name, username, password, email address, billing address, and telephone number.  You may also provide other optional information.

Invitations to Use the Brandle Service.  We may collect your name and email address if another user submits the information to invite you to use the Brandle Service.

Social Log-In.  When you use your social media credentials to log into the Brandle Service, we collect Personal Information from the social media website.  For example, when you log in with your Facebook credentials, we may collect the Personal Information you have made publicly available in Facebook, such as your name and profile picture or logo.  We may also collect the number of friends or connections you have.

POP Activity.  When you add a POP to your account, we may collect information, including Personal Information, you have made public on the POP and information about POP activity.  For example, we may record how often content is posted to the POP and the date of the last post.  We do not record the content of the posts.

Customer Support.  We may collect Personal Information through your communications with our customer-support, marketing, and sales teams.

Making Payments.  When you make payments through the Brandle Service, you may need to provide Personal Information to our third-party service providers, such as your credit card number.  We do not collect any of the Personal Information you provide to make a payment, but we may collect information about the payment, such as the date and amount of the payment.

Information about Brandles and POPs.  We collect information you post about Brandles and POPs, such as the Brandles you create, the POPs you add, and the relationships you create when you relate Brandles and POPs to each other.

Cookies, Automatic Data Collection, and Related Technologies.  The Brandle Service collects and stores information that is generated automatically as you use it, including your preferences and anonymous usage statistics.

When you visit the Brandle Service, we and our third-party service providers receive and record information on our server logs from your browser, including your IP address, and from cookies and similar technology.  Cookies are small text files placed in visitors’ computer browsers to store their preferences.  Most browsers allow you to block and delete cookies.  However, if you do that, the Brandle Service may not work properly.

By using the Brandle Service, you are authorizing us to gather, parse, and retain data related to the provision of the Brandle Service.

How Brandle Uses Your Information

We use Personal Information to
  • facilitate and improve the Brandle Service; and
  • communicate with you.

We do not rent, sell, or share Personal Information about you with other people or nonaffiliated companies for their direct marketing purposes.


We may use aggregate information for any purpose, including for marketing purposes.


Internal and Service-Related Usage.  We use information, including Personal Information, for internal and service-related purposes only and may provide it to third parties to allow us to facilitate the Brandle Service.  We may use and retain any data we collect to provide and improve our services.

Communications.  We may send email to the email address you provide to us to verify your account and for informational and operational purposes, such as account management, customer service, or system maintenance.

Marketing.  We do not rent, sell, or share Personal Information about you with other people or nonaffiliated companies for their direct marketing purposes.  We may use your Personal Information to facilitate transmittal of information that may be useful, relevant, valuable or otherwise of interest to you.

Aggregate Data.  We may anonymize and aggregate data collected through the Brandle Service and use it for any purpose.

Brandle May Disclose Your Information

We may share your information:
  • with our third-party service providers;
  • on the Brandle Service and to search engines if you decide to make it public;
  • to comply with legal obligations;
  • to protect and defend our rights and property; and
  • with your permission.

We Use Vendors and Service Providers.  We may share any information we receive with vendors and service providers retained in connection with the provision of the Brandle Service.

Displaying to Other Users and the Public.  The Brandles, POPs, and relationships you to decide to make public may be displayed on the Brandle Service and be accessible via search engines or similar services.  You may be able to limit access to your Brandles, POPs, and relationships by changing your settings.

As Required By Law and Similar Disclosures.  We may access, preserve, and disclose your Personal Information, other account information, and content if we believe doing so is required by law or if those actions are reasonably necessary to:

  • comply with legal process, such as a court order or subpoena;
  • enforce this Privacy Policy or our Terms of Use;
  • respond to claims that any content violates the rights of third parties;
  • respond to your requests for customer service;
  • respond to law enforcement;
  • investigate and prevent unauthorized transactions or other illegal activities; or
  • protect our or others’ rights, property, or personal safety.

Merger, Sale, or Other Asset Transfers.  If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, sale of company assets, or transition of service to another provider, your information may be sold or transferred as part of such a transaction.  Any entity receiving such information may choose to treat such information according to its privacy policy and not the terms of this Privacy Policy.

We may also disclose your Personal Information with your permission.

Security of Your Information

We take steps to ensure that your information is treated securely and in accordance with this Privacy Policy.  Unfortunately, the Internet cannot be guaranteed to be 100% secure, and we cannot ensure or warrant the security of any information you provide to us.  We do not accept liability for unintentional disclosure.

By using the Brandle Service or providing Personal Information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of the Brandle Service.  If we learn of a security system’s breach, we may attempt to notify you electronically by posting a notice on the Brandle Service or sending an email to you.  You may have a legal right to receive this notice in writing.  To receive free written notice of a security breach (or to withdraw your consent from receiving electronic notice), please notify us at support@brandle.net.

international users 

By using the Brandle Service, you will transfer data to the United States.

By choosing to visit the Brandle Service or otherwise provide information to us, you agree that any dispute over privacy or the terms contained in this Privacy Policy will be governed by the law of the state of California and the adjudication of any disputes arising in connection with Brandle, Inc. or the Brandle Service will be in accordance with the Terms of Use.

If you are visiting from the European Union or other regions with laws governing data collection and use, please note that you are agreeing to the transfer of your information to the United States and processing globally. By providing your information you consent to any transfer and processing in accordance with this Policy.

UPDATE YOUR INFORMATION OR POSE A QUESTION OR SUGGESTION

If you would like to update or correct any information that you have provided to us through your use of the Brandle Service or otherwise, or if you have suggestions for improving this Privacy Policy, please send an email to support@brandle.net.

CHANGES TO OUR PRIVACY POLICY AND PRACTICES 

We may revise this Privacy Policy, so review it periodically.

We may revise this Privacy Policy, so review it periodically.Before we broaden our use of Personal Information beyond what is stated in this Privacy Policy, we will make reasonable efforts to provide notice and obtain consent as required by law.

Posting of Revised Privacy Policy.  We will post any adjustments to the Privacy Policy on this web page, and the revised version will be effective when it is posted.  If you are concerned about how your information is used, bookmark this page and read this Privacy Policy periodically.

New Uses of Personal Information.  From time to time, we may desire to use Personal Information for uses not previously disclosed in our Privacy Policy.  If our practices change regarding previously collected Personal Information in a way that would be materially less restrictive than stated in the version of this Privacy Policy in effect at the time we collected the information, we will make reasonable efforts to provide notice and obtain consent to any such uses as may be required by law.

Contact Information

Brandle, Inc.

201 First Street, Suite 211

Petaluma, CA 94952

support@brandle.net